Sunday, March 24, 2013

Typewriter Pool Fashion Show Installation

Under normal circumstances, I would have no interest in fashion or fashion shows. However, at the London Fashion Week, the Orla Kiely brand got creative and put their models in a faux office setting to show off their Margot Tenanbaum inspired clothing line. Our gold plated Royal QDL, Margot, approves.

Photo credit to the Kris Atomic Blog
The blog from whence these photos came is at Kris Atomic - Orla Kiely AW'13

The typewriters appear to be Olympia SG-3 models. I love the desk lamps and telephones. Overall, the detail work is fabulous!

You can find a video of the installation here Independent UK Video - Orla Kiely Typewriter Pool

I especially enjoy seeing the press pool shooting away from the glassed in mezzanine. They were probably relieved to have something different than a runway shoot to keep them interested. Of course, the whole installation looks vaguely like something from a zoo; but isn't that more intellectually honest than a runway?

Credit goes to the UPPERCASE Magazine blog for pointing to this bit of awesome. We finally subscribed and might even chip in for the typewriter book project.
Uppercase Magazine Blog

4 comments:

  1. Great line-up of old technology. I wonder how many people under 30 or 40 years of age know what the typewriters & phones are.

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  2. I'm impressed that they got an entire series of identical typewriters!

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  3. That's neat. The video really is great.

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